Merging Style and Performance: Chrome Shop Mafia Tricks Out Freightliner Cascadia and Coronado

Download images for this release

PORTLAND, ORE. – Two of the sleekest trucks on the road today – the Freightliner Cascadia® and the all-new Coronado® – were recently handed over to the Chrome Shop Mafia to trick out.

The Chrome Shop Mafia, based in Joplin, Mo., is notorious for overhauling big rigs that have seen better days. When presented with the opportunity to customize two brand new Freightliner trucks, they were up for the challenge.

“Both the Cascadia and the Coronado are great looking trucks with first rate performance — we couldn’t wait to see how the Chrome Shop Mafia would blend style with efficiency, and take the trucks to the next level” said Melissa Clausen, director of product marketing, Freightliner Trucks.

Classic and Chrome: Coronado

“The entire crew had been anxiously awaiting the arrival of the Coronado for some time, and when it came – wow!” said Bryan “Bossman” Martin. “This is our kind of truck – with its long hood, traditional front end, exposed tanks and boxes, and a pretty respectable wheelbase. This rig offers a lot of potential!”

The Coronado – Freightliner’s top-of-the-line heavy-duty truck – already features an updated design and aerodynamic details such as a sleek fiberglass hood, sloped windshield and dual chrome steel intakes positioned on either side of the hood.

The crew further enhanced the Coronado’s exterior with a custom four-color paint job, and added several Chrome Shop Mafia exclusives, including a stainless steel sun visor, hub covers, fiberglass double hump fenders, custom frame covers and more.

“This new Coronado is a pleasing sight for any owner-operator – and we simply enhanced its good looks,” said Joe “Lil’ Joe” Overfelt. “The Coronado’s traditional styling and modern upgrades make it an all-around crowd pleaser,”

Inside, the Coronado has contemporary details that enhance the driver experience including an updated dash and noise abatement materials. The Chrome Shop Mafia further improved the cab’s comfort by adding custom details to the seats and dash, and included options such as a built-in refrigerator and a high-tech driver message center.

“We couldn’t be any prouder of the finished product,” said Bossman. “The Coronado would be an excellent choice for any owner-operator. It has fantastic interior features and amenities, and a classic look that will always be in high style.”

“Hot Rod” Cascadia

“When we first heard about the Cascadia, we were scratching our heads thinking, how cool can an aerodynamic truck really look?” said Bossman. “And then we realized – what’s not to like? The Cascadia has all of the appeal of owning a fuel efficient, reliable truck combined with a smooth, custom appearance guaranteed to put a smile on any driver’s face.”

The Chrome Shop Mafia created an intricate multi-color sunburst paint effect and added sleek details such as custom rear fenders, axle covers and light panels, resulting in an impressive and head-turning truck.

Inside, the crew added custom-embroidered seats and floor mats; painted dash panels complimenting the cab’s exterior; and driver-comfort accessories, rounding out the sharp look and feel of the Cascadia.

“This truck has a modern new age look that everyone is sure to love,” said Lil’ Joe. “The Cascadia’s aerodynamic features not only improve its styling but saves at the pump.”

Added Clausen, “With the Cascadia, owners-operators can have it all: an efficient, reliable and comfortable truck that turns heads.”

Freightliner Trucks is a division of Daimler Trucks North America LLC, headquartered in Portland, Oregon, and is the leading heavy-duty truck manufacturer in North America. Daimler Trucks North America produces and markets Class 4-8 trucks and is a Daimler company, the world's leading commercial vehicle manufacturer.

Download images for this release

Related Press Releases