New Victory Lane Edition Customization Package Available for Freightliner Coronado
Package highlights Freightliner Trucks’ commitment to its motorsports enthusiast owner-operators
LOUISVILLE, Ky. – March 25, 2010 – Freightliner Trucks today introduced its "Victory Lane Edition” option package for the new Freightliner Coronado®. The new package enables owner-operators to each add their own personal touch to their trucks. The “Victory Lane Edition” reflects Freightliner Trucks’ high-profile involvement in motorsports, which includes their longstanding tenure as the Official Hauler of NASCAR®. Through a joint partnership with Freightliner Trucks, Chrome Shop Mafia has been enlisted with the overhaul of new Freightliner Coronado.
The package will feature a variety of chrome, graphics and branded accessory options for both the interior and exterior that will allow owner-operators to easily customize their trucks, such as:
- A 20-inch chrome front bumper
- Stainless drop visor, rear quarter fenders and 60-inch frame cover
- Custom rear tail light panel with LED lights and chrome bezels
- Chrome exhaust pipes
- Chrome Shop Mafia seats
- Dual-branded Freightliner Trucks and Chrome Shop Mafia floor mats and sleeper carpet
“Freightliner Trucks provides the right tools for owner-operators to really showcase their personality through their trucks,” said Melissa Clausen, director of product marketing for Freightliner Trucks. “The new Victory Lane Edition option package will provide even more choices to help make these already sharp-looking trucks turn heads both on the road and off, as well as appeal to the owner-operator market that follows NASCAR.”
Freightliner Trucks offers a variety of customization tools and resources for owner-operators to personalize their trucks while maximizing payload and minimizing downtime.
Freightliner Trucks is a division of Daimler Trucks North America LLC, headquartered in Portland, Oregon, and is the leading heavy-duty truck manufacturer in North America. Daimler Trucks North America produces and markets Class 4-8 trucks and is a Daimler company, the world's leading commercial vehicle manufacturer.