Pink Western Star Wallboard Truck Raises “Serious” Money for Breast Cancer Research


MARSHFIELD, Wis. – Aug. 11, 2015 – Wallboard distribution trucks are an integral part of the safe and efficient delivery of wallboard and other materials to construction jobsites. A very special Western Star vehicle recently raised hundreds of thousands of dollars for breast cancer research. 

The distinctive pink-and-white Western Star wallboard truck was auctioned off at the Association of the Wall and Ceiling Industry and Intex Expo in Long Beach, Calif.  A stunning bid from Gypsum Management and Supply, Inc. (GMS) of $500,000 produced more than $200,000 of direct support to the Marshfield Clinic Research Foundation of Marshfield, Wis.

The “Reaching for a Cure” fundraiser was a collaboration between Marshfield, Wisc.-based V&H Inc. – Heavy Trucks, a Western Star dealer, and FASCAN International of Baltimore, the U.S. distributor of Fassi articulating cranes. The winning bid was made by GMS, an Atlanta-based distributor of construction supplies, which will use it to deliver drywall.

The truck, a Western Star 4700SB with a Fassi 360SE.24 wallboard crane, was designed and completed by V&H Trucks, of Marshfield.

“We wanted to use our expertise in fabricating this kind of vehicle to support the Marshfield Clinic Research Fund and the important work of diagnosing and treating cancer,” said Tim Wolf, general sales manager at V&H Inc. – Heavy Trucks.

“Pink-and-white is an unusual and eye-catching color combination for a Western Star truck and we’re proud that this vehicle will be raising awareness of the fight against breast cancer whenever it’s on the job,” said Ann Demitruk, director of marketing for Western Star.   

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Western Star Trucks Sales, Inc., headquartered in Fort Mill, S.C., produces tough custom trucks for highway and vocational applications. Western Star is a subsidiary of Daimler Trucks North America LLC. Daimler Trucks North America produces and markets Class 5-8 vehicles and is a Daimler company, the world's leading commercial vehicle manufacturer.


Pink Western Star Wallboard Truck Raises “Serious” Money for Breast Cancer Research
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