Unimog Begins “Unimog 2U” North American Promotional Tour

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PORTLAND, OREGON…Unimog North America will showcase the one-of-a-kind Unimog U500 vocational vehicle across the United States and Canada during the “Unimog 2U” 2004 Tour. Beginning today, a trio of Unimogs, each pulling a trailer full of implements, will travel to participating Unimog dealer locations to demonstrate the vehicle’s unique on- and off-highway capabilities.



“This is the biggest promotional campaign for the Unimog to date,” said Bob McTernan, Director of Unimog North America - which is part of the Freightliner Commercial Vehicles Group. “We want potential customers to experience the Unimog and its capabilities first-hand. Once people see it in action, we believe they’ll be as excited and impressed by the Unimog as we are.”



The Unimog 2U Tour will have three legs: Winter Tour East, Winter Tour West and the Canadian Tour. The East and West tours kick off on February 9, 2004 and the Canadian tour begins on February 16, 2004. Each leg will tour the region for several months. Participating dealerships will customize their own promotional programs. Open houses, personal appointments and on-the-job demonstrations are just a few of the possible events that will be held.



The Unimog 2U Tour will demonstrate mostly winter-related applications, utilizing snow plows, snow blowers, salt and sand spreaders, front-mounted brooms, hand-held hydraulic tools, tree cutters and snow chains.



Built as an implement carrier, the Class 6&7 Unimog U500 vehicle easily accommodates a wide range of equipment for a variety of work duty applications. The Unimog’s factory-installed hydraulic system and controls provide seamless implement changeovers. Equipment commonly used with the vehicle includes aerial man lifts, tree trimmers, augers, cranes, snow plows, salt spreaders, street sweepers and specialized brush cutting and firefighting equipment. Additionally, a new automated transmission is now available for the Unimog and will be featured on the tour. The Unimog U500 is available at selected Freightliner Trucks, Sterling, Western Star and American LaFrance dealerships in the U.S. and Canada.



“The Unimog is a great option for highly specialized vocational applications in both winter and summer seasons,” McTernan said. “The Unimog U500 is a proven, highly versatile, high-quality machine that excels in almost any environment and we can’t wait to show everyone what it can do.”



McTernan adds, “We have such great support from our dealer network and we are happy they are going to be heavily involved in this exceptional promotional event.”



Potential customers interested in attending a Unimog 2U tour stop should call (877) 701-3000 or visit unimogtrucks.com for more information.



Unimog North America is a business unit of Freightliner LLC, headquartered in Portland, Oregon. Freightliner LLC is the leading heavy-duty truck manufacturer in North America. Freightliner produces and markets Class 3-8 vehicles under the Freightliner, Sterling, Western Star, American LaFrance, and Thomas Built Buses nameplates. Freightliner is a company of DaimlerChrysler, the world’s leading commercial vehicle manufacturer.



Note to media: Please contact Jennifer Brewer, 503-745-8967, jenniferbrewer@freightliner.com for information on attending a Unimog 2U tour stop.



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